Up to 12 pages including dedicated service pages, service area coverage, scroll animations, and a project gallery. This is the build that separates you from every competitor in your market.
The Structure Build is where your site stops being a brochure and starts being a competitive weapon.
Instead of one services overview, each service gets its own page. Demolition, hauling, excavation, concrete, whatever you offer. Each page is built to rank for that specific service in your area and answer the exact questions your clients are searching for.
Dedicated pages targeting the cities and regions you serve. "Demolition Services in Sterling Heights" ranks differently than a generic services page. These pages capture local search traffic your competitors are missing entirely.
Sections that reveal as you scroll, elements that slide into view, and a photo gallery that showcases your best work with real visual impact. This is the layer that makes your site feel like a premium build, not a static page.
Here is a typical Structure Build for a multi-service contractor. Your actual pages flex based on what you do and where you work.
Core
Core
Core
Core
Service Page
Service Page
Service Page
Service Page
Service Area
Service Area
Service Area
Service Area
You offer three, four, five different services. Each one deserves its own page with targeted content that ranks in search and answers the right questions for that specific service.
You serve multiple cities or counties. Service area pages let you show up in local searches for each location instead of just your headquarters zip code.
Property management companies, general contractors, commercial developers. These clients research deeply before choosing a sub. Your site needs the depth to survive that research.
You want a site that compounds over time. Service pages and area pages build organic search equity month after month. The longer the site is live, the more traffic it pulls.
Core pages, individual service pages, and service area pages. The exact mix depends on your business. A plumber with three services covering six cities gets a different structure than a GC with five divisions in two counties. We build what makes sense.
Each service you offer gets a dedicated page with targeted content, relevant imagery, and a focused call to action. These pages rank independently in search, meaning you compete for "demolition contractor Detroit" and "hauling services Warren" separately.
Pages targeting the specific cities and regions you serve. These capture local search intent and signal to Google that you operate in those areas. This is how you show up when someone searches "[service] near me" in your territory.
Sections that fade and slide into view as visitors scroll. Subtle, professional motion that adds depth and keeps people engaged longer. Not gimmicky effects. Purposeful animation that guides the eye and reinforces the premium feel.
A dedicated showcase for your completed projects. Before-and-after potential. Photo grids. Project descriptions. This gives potential clients visual proof that you deliver quality work.
Every page designed from scratch. No templates, no themes. Your brand, your colors, your photography. The site looks like your company and nobody else's.
Semantic HTML, unique meta titles and descriptions for every page, proper heading hierarchy, fast load times, mobile optimization, and structured data markup. Your site is built to rank from day one across every page.
Deployed to Netlify for fast, secure, globally distributed hosting with SSL. Domain connected and DNS configured. You own everything.
Structure covers most contractors. But if you need more than 12 pages, video sections, custom iconography, or multi-location support, Build-Out takes everything up a level.
Service pages that rank. Area pages that capture local traffic. Animations that make your site feel premium. This is how you win online.